Sales Software Published May 29, 2026 Updated May 29, 2026 8 min read

Apollo.io Review

Sales intelligence + engagement in one platform.

4.5
Editorial score
Starts at $49/user/moFree trial
DOReviewed by Daniel Osei, SaaS Analyst

Product overview

Apollo combines a 275M-contact B2B database with sales engagement and dialing. For outbound teams, it replaces separate ZoomInfo + Outreach stacks at a fraction of the cost.

Our verdict: Apollo.io is a strong choice for teams that fit its profile: Outbound SDR teams that want data and cadences under one bill. At $49/user/mo, it delivers on massive contact and company database — with the trade-off that data accuracy varies by geo.

Product screenshots

Apollo.io product screenshot
Apollo.io — official product interface screenshot for editorial review.

Live capture of the Apollo.io homepage and product interface. Brand assets shown for editorial review purposes.

Key features

Contact Database

275M contacts with verified emails.

Sequences

Multichannel cadences with A/B testing.

Dialer

Local presence and call recording.

Meetings

Round-robin scheduling.

Pros & cons

Pros

  • Massive contact and company database
  • Sequences with email, call, LinkedIn tasks
  • Built-in dialer
  • Chrome extension is excellent

Cons

  • Data accuracy varies by geo
  • UI can feel busy
  • Deliverability requires sender warm-up

Pricing

PlanPriceIncludes
Free$0Basic email finder, 60 credits/mo.
Basic$49/user/moSequences and 900 credits.
Professional$79/user/moDialer and workflows.

Who Apollo.io is best for

Outbound SDR teams that want data and cadences under one bill.

Alternatives to Apollo.io

Frequently asked questions

What is Apollo.io?

Apollo.io is sales intelligence + engagement in one platform. Apollo combines a 275M-contact B2B database with sales engagement and dialing. For outbound teams, it replaces separate ZoomInfo + Outreach stacks at a fraction of the cost.

How much does Apollo.io cost?

Apollo.io pricing starts at $49/user/mo. Full plan breakdown is in the pricing section above.

Does Apollo.io offer a free trial?

Yes, Apollo.io offers a free trial or free tier so you can evaluate before committing.

Who is Apollo.io best for?

Apollo.io is best for outbound SDR teams that want data and cadences under one bill.

What are the best alternatives to Apollo.io?

Top alternatives in the Sales Software category include salesforce.

DO

Daniel Osei

SaaS Analyst at CodeTag — Daniel is a former RevOps lead who has implemented CRMs and sales stacks for 60+ mid-market teams. He writes CodeTag's sales software and CRM coverage.

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